Amika The Wizard Hair Primer is a pre-styling product designed to create a smooth and protective foundation for your hair. It acts as a base before applying other styling products, helping to enhance their effectiveness and prolong the style. The primer typically contains nourishing ingredients that can moisturize and strengthen your hair, while also providing a shield against heat damage from styling tools.

How to use

Start with clean, damp hair. Apply a small amount of Amika The Wizard Hair Primer to your palm and spread it evenly through your hair, focusing on the mid-lengths and ends. Use a wide-tooth comb to distribute the primer and detangle your hair. Proceed with your usual styling routine, whether it is blow-drying, straightening, or curling. Enjoy the benefits of a smooth and protected base that helps prevent heat damage.